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Tendground
Original data

US day-wellness venues: the 2026 map

As of 2026-09-07, Tendground's research has mapped day-wellness venues, sauna, cold plunge, breathwork, sound healing, and recovery studios, across major US cities. The figures are from our own dataset and are free to cite with a link to this page. The full dataset is available as open CSV (CC BY 4.0). For what these venues charge, see our sauna and cold plunge price index.

2657
Venues mapped
34
Cities
78
Avg / city
138
#1: Chicago

Venues by city

RankCityMapped venues
1 Chicago, IL
138
2 Portland, OR
136
3 New York, NY
135
4 San Diego, CA
134
5 Austin, TX
134
6 Philadelphia, PA
128
7 Las Vegas, NV
125
8 Houston, TX
122
9 Seattle, WA
121
10 Denver, CO
121
11 Los Angeles, CA
119
12 Boulder, CO
119
13 Scottsdale, AZ
118
14 Nashville, TN
114
15 Miami, FL
114
16 San Francisco, CA
111
17 Washington DC
109
18 Dallas, TX
107
19 Atlanta, GA
103
20 Boston, MA
95
21 Phoenix, AZ
88
22 Miami Beach, FL
21
23 Charlotte, NC
19
24 Salt Lake City, UT
18
25 Sacramento, CA
16
26 Minneapolis, MN
13
27 Columbus, OH
13
28 Henderson, NV
12
29 Fort Lauderdale, FL
10
30 San Antonio, TX
10
31 Tampa, FL
10
32 Decatur, GA
9
33 Coral Gables, FL
9
34 Cambridge, MA
6

Venues by category

Categories come from each venue's own website where we could read it, and from the business name otherwise (see how we verify). One venue can count in more than one category (a "sauna and cold plunge studio" counts in both), so these add up to more than the venue total.

CategoryVenuesShare
Massage & bodywork
738 27.8%
General wellness & recovery studios
667 25.1%
Yoga
464 17.5%
Acupuncture
404 15.2%
Sauna & bathhouse
375 14.1%
Pilates
369 13.9%
IV therapy
265 10%
Red light
214 8.1%
Sound healing
164 6.2%
Cold plunge / contrast
160 6%
Breathwork
127 4.8%
Hyperbaric
123 4.6%
cryotherapy
112 4.2%
compression
63 2.4%
Float tanks
60 2.3%
Salt therapy
48 1.8%
stretch
33 1.2%

Which city over-indexes on what

A concentration index compares a city's share of a category against the national share across all 2,657 venues. 100 means exactly the national mix; 200 means twice the national concentration. Cells under 8 venues are excluded so a city does not lead the table on two listings.

City Category Venues City share Index
Charlotte, NC Cold plunge / contrast 8 of 19 42.1% 699
Charlotte, NC Sauna & bathhouse 10 of 19 52.6% 373
Las Vegas, NV compression 8 of 125 6.4% 270
Miami Beach, FL Yoga 9 of 21 42.9% 245
Miami, FL Hyperbaric 11 of 114 9.6% 208
Denver, CO Cold plunge / contrast 15 of 121 12.4% 206
Nashville, TN Cold plunge / contrast 14 of 114 12.3% 204
Salt Lake City, UT General wellness & recovery studios 9 of 18 50% 199
Phoenix, AZ Cold plunge / contrast 10 of 88 11.4% 189
New York, NY Breathwork 12 of 135 8.9% 186

Read this table with care. Our counts come from searches that return a capped number of results for each city and category, and the cities we added most recently were searched for fewer categories, so a high index can reflect how we searched as much as what a city has. It is a starting point for a question, not a finding.

Recovery vs movement: the boom is smaller than it sounds

Sauna, cold plunge, float, red-light and hyperbaric on one side; yoga and Pilates on the other. Of the 29 cities with enough of both to compare, 18 carry more recovery tags than movement tags. Everywhere else, the studio that has been there for twenty years still outnumbers the plunge.

These columns count modality tags, not venues: a venue with both a sauna and a cold plunge is counted in each. That is why a city's two columns can add up to more than the venues it has in the table above: Charlotte carries 29 recovery tags across 19 venues. The ratio is still a fair comparison because both columns are counted the same way.

City Recovery Movement Ratio
Charlotte, NC 28 1 28.00
Tampa, FL 22 1 22.00
Salt Lake City, UT 10 1 10.00
Henderson, NV 13 4 3.25
Coral Gables, FL 9 3 3.00
Las Vegas, NV 67 27 2.48
San Antonio, TX 7 4 1.75
Denver, CO 59 36 1.64
Nashville, TN 55 36 1.53
Dallas, TX 42 28 1.50
Los Angeles, CA 57 39 1.46
New York, NY 58 40 1.45
Houston, TX 51 38 1.34
Sacramento, CA 8 6 1.33
Miami, FL 50 39 1.28
Portland, OR 40 33 1.21
Phoenix, AZ 36 31 1.16
San Diego, CA 41 38 1.08
Scottsdale, AZ 33 33 1.00
Atlanta, GA 31 33 0.94
Austin, TX 44 47 0.94
Seattle, WA 39 42 0.93
Boulder, CO 33 38 0.87
Miami Beach, FL 9 11 0.82
Chicago, IL 43 56 0.77
San Francisco, CA 24 37 0.65
Philadelphia, PA 25 46 0.54
Washington DC 16 38 0.42
Boston, MA 16 38 0.42

Both sides of this ratio are counted the same way (tags from each venue's own website where we could read it, otherwise from its name), so both are undercounts by the same mechanism (see the methodology below). Treat it as a comparison between cities, not as a census of either group.

What gyms and studios publish: October 2026

On 2026-10-05 we read every Life Time club amenities page, every Crunch and Perspire location page in their sitemaps, and the temperatures 19 sauna and cold plunge venues state on their own sites. With our FDA label index, these are the figures, each linked to the page with the detail. They are free to cite with a link to this page.

Methodology, honestly

The dataset comes from Tendground's ongoing supplier research: public business listings (Google Places and other public sources) queried for day-wellness categories across major US metros, then filtered to venues with a working website and street address, and de-duplicated by domain per city. Each search returns a capped number of results, so every count here is a floor, not a census of what a city has.

This is a map of what exists, not a quality ranking. We have not visited every venue, and the counts move as our research continues. For the venue lists themselves, see the city pages linked above.

Citing these figures?

You are welcome to use any number on this page. Please link to tendground.com/wellness/statistics so readers can see the date and methodology. The "as of" date at the top of this page is when the dataset was last rebuilt.