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Tendground
Original data

US day-wellness venues: the 2026 map

As of 2026-08-17, Tendground's research has mapped day-wellness venues, sauna, cold plunge, breathwork, sound healing, and recovery studios, across major US cities. The figures are from our own dataset and are free to cite with a link to this page. The full dataset is available as open CSV (CC BY 4.0).

2691
Venues mapped
26
Cities
104
Avg / city
145
#1: Chicago

Venues by city

For density per capita (verified venues per 100k residents), see the US Recovery Index.

RankCityMapped venues
1 Chicago, IL
145
2 Portland, OR
145
3 New York, NY
144
4 Austin, TX
140
5 San Diego, CA
138
6 Philadelphia, PA
136
7 Seattle, WA
130
8 Las Vegas, NV
129
9 Los Angeles, CA
129
10 Denver, CO
128
11 Houston, TX
127
12 Boulder, CO
125
13 San Francisco, CA
121
14 Scottsdale, AZ
121
15 Nashville, TN
119
16 Miami, FL
117
17 Dallas, TX
116
18 Washington DC
115
19 Atlanta, GA
111
20 Boston, MA
101
21 Phoenix, AZ
90
22 Miami Beach, FL
21
23 Decatur, GA
12
24 Henderson, NV
11
25 Cambridge, MA
10
26 Coral Gables, FL
10

Venues by category

Categories are derived from venue names, so one venue can count in more than one category (a "sauna and cold plunge studio" counts in both).

CategoryVenuesShare
General wellness & recovery studios
1623 60.3%
Massage & bodywork
265 9.8%
Yoga
243 9%
Pilates
241 9%
Acupuncture
196 7.3%
IV therapy
114 4.2%
Sauna & bathhouse
83 3.1%
Cold plunge / contrast
66 2.5%
Hyperbaric
54 2%
Float tanks
32 1.2%
Red light
25 0.9%
Sound healing
22 0.8%
Breathwork
17 0.6%
Salt therapy
4 0.1%

Which city over-indexes on what

A concentration index compares a city's share of a category against the national share across all 2,691 venues. 100 means exactly the national mix; 200 means twice the national concentration. Cells under 8 venues are excluded so a city does not lead the table on two listings.

City Category Venues City share Index
San Diego, CA Cold plunge / contrast 9 of 138 6.5% 266
Seattle, WA Sauna & bathhouse 10 of 130 7.7% 249
Scottsdale, AZ IV therapy 10 of 121 8.3% 195
Cambridge, MA General wellness & recovery studios 10 of 10 100% 166
San Diego, CA IV therapy 9 of 138 6.5% 154
Phoenix, AZ Acupuncture 10 of 90 11.1% 153
Austin, TX Pilates 19 of 140 13.6% 152
Los Angeles, CA IV therapy 8 of 129 6.2% 146
Atlanta, GA Yoga 14 of 111 12.6% 140
Chicago, IL Yoga 18 of 145 12.4% 137

The pattern is regional rather than random: the Pacific Northwest leads on sauna, Southern California on cold plunge and IV therapy, and the Sun Belt metros on IV therapy and acupuncture.

Recovery vs movement: the boom is smaller than it sounds

Sauna, cold plunge, float, red-light and hyperbaric venues on one side; yoga and Pilates studios on the other. Of the 22 cities with enough of both to compare, 1 have more recovery venues than movement studios. Everywhere else, the studio that has been there for twenty years still outnumbers the plunge.

City Recovery Movement Ratio
Henderson, NV 7 3 2.33
Las Vegas, NV 18 20 0.90
San Diego, CA 21 24 0.88
Seattle, WA 17 22 0.77
Los Angeles, CA 19 26 0.73
Houston, TX 16 22 0.73
Denver, CO 15 21 0.71
Scottsdale, AZ 13 19 0.68
Portland, OR 14 24 0.58
New York, NY 14 24 0.58
Dallas, TX 9 18 0.50
Chicago, IL 15 32 0.47
San Francisco, CA 8 18 0.44
Phoenix, AZ 8 18 0.44
Austin, TX 13 30 0.43
Nashville, TN 10 24 0.42
Philadelphia, PA 10 27 0.37
Boulder, CO 7 20 0.35
Miami, FL 7 22 0.32
Washington DC 7 22 0.32
Atlanta, GA 6 23 0.26
Boston, MA 5 20 0.25

Both sides of this ratio are counted the same way, from venue names, so both are undercounts by the same mechanism (see the methodology below). Treat it as a comparison between cities, not as a census of either group.

Methodology, honestly

The dataset comes from Tendground's ongoing supplier research: public business listings (Google Places and other public sources) queried for day-wellness categories across major US metros, then filtered to venues with a working website and street address, and de-duplicated by domain per city. Cities appear once they pass 10 qualifying venues.

This is a map of what exists, not a quality ranking. We have not visited every venue, and the counts move as our research continues. For the venue lists themselves, see the city pages linked above.

Citing these figures?

You are welcome to use any number on this page. Please link to tendground.com/wellness/statistics so readers can see the date and methodology; the dataset refreshes weekly.